Marketing Coordinator at F&B Firm

Company Profile

This firm develops ERP systems and other solutions for SME’s and MNC’s within a variety of sectors including Financial Services and Hospitality. The company is a competitor of SAP and Oracle.

Besides its IT operations, the firm has established its foundation in the F&B area. Do you want to help develop a new café chain in Vietnam? The company has an ambitious plan to open 12 cafés in its first year. The goal is to expand rapidly throughout Saigon, the South, then move to the Hanoi region. The café chain is a Franchise of an American based concept.

With base in a premium office building in HCMC’s new business district, the company provides a dynamic environment in the midst of significant change as a result of multiple start-ups and acquisitions. Opportunities are continually appearing, some of which may be appealing to an intern.

Tasks

• Assist in developing marketing campaigns to promote a product, service or idea
• Assist with planning, advertising, public relations, event organization, product development, distribution, sponsorship and research
• Liaise with other internal departments
• Product launch – plan the launch of new products, release and manage the cross-functional implementation of the plan
• Assist with the creation and delivery of press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals
• Coordinate flow of information and communication and disseminate it according to plan/strategy. Work with manager and business units to determine budget and manage expenses to that budget. Promote products and services through public relations initiatives
• Assist with events, public relations
• Social media monitoring and interaction